VOR53- Rob Peabody - Co-Founder, GiveAWhy - Voice of Reason

In this episode of The Voice of Reason, host Dave Dias sits down with Rob Peabody — redemptive entrepreneur, former pastor, and Co-Founder of GiveAWhy — for a powerful conversation at the intersection of faith, technology, and generosity.
Rob shares his journey from church planting in Dallas, London, and Budapest to building venture-backed technology companies designed to serve nonprofits and ministries. With a pastor’s heart and an entrepreneur’s mind, Rob explains how he discovered he thrives in the “0 to 1” stage — launching new ideas, solving problems, and rallying teams around meaningful impact.
The conversation centers on a bold thesis: “The give button is broken.”
For decades, nonprofit fundraising has been largely transactional — a static donation button, a generic ask, and little follow-through to show real impact. Rob and his team at GiveAWhy are working to transform that model into something outcome-based, transparent, and relational. By leveraging AI tools — including grant finding and grant writing automation — they are helping nonprofits reduce busy work, increase efficiency, and focus more on mission-driven relationships.
Key topics include:
The universal nonprofit challenges: people and money
Why AI should replace busy work — not people
Outcome-based giving vs. transactional fundraising
Building trust through transparency
Connecting a donor’s “why” to a nonprofit’s mission
How technology can serve those who serve others
Rob also shares his deeper motivation: bringing world-class technology solutions — often reserved for the corporate world — into the nonprofit and ministry space so leaders who are overworked and understaffed can thrive in their calling.
This episode is an inspiring look at how innovation, faith, and generosity can work together to amplify impact and drive meaningful change in our culture.
If you’re a nonprofit leader, board member, church leader, or simply someone who cares about purposeful giving, this conversation will challenge the way you think about generosity in the digital age.

Starring: Dave Dias